Detailed Narrative
FY26 Performance Overview
Ather Energy achieved a breakthrough FY26 with overall volumes growing by 66%, reaching 83,000 units in Q4 alone. The new Rizta product contributed significantly, accounting for almost three-quarters of sales and driving market share to 18.6% in Q4 FY26, up from 8-11%. The company also filed 283 patents in FY26, contributing to a total of 643 patents to date.
Strategic Expansion and Market Share Gains
The company doubled its store count from 351 to 700 by March '26, with 75% of new stores opened by existing dealers. This strategic expansion, particularly in Middle India, led to market share quadrupling from 4% to 17.3% in that region, and growing from 13% to 23% in South India. Service centers also more than doubled during the year.
EBITDA Improvement and Cost Efficiencies
Ather saw a dramatic improvement in EBITDA losses, reducing them by 2,000 bps in Q4 FY26 to negative 2% from negative 23% in FY25. This was supported by a 5 percentage point increase in AGM (with subsidy) to 24% and a 9% reduction in COGS during FY26. The Pro-Pack attach rate reached a record high of 93% in Q4 FY26, significantly contributing to margins.
Commodity Headwinds and Pricing Actions
The company faced significant supply chain challenges and commodity cost inflation, with lithium prices up 2x-2.5x and overall commodity prices rising 40-50%. To mitigate this, Ather implemented price hikes of INR1,000-1,500 in Q4 FY26 and another INR2,500 in Q1 FY27, totaling nearly INR4,000 in the current fiscal year. Management expects short-term margin pressure due to these inflated costs.
EL Platform and Capacity Expansion
The upcoming EL platform, designed for the mass segment (INR1-1.25 lakh), is expected to be commercialized by the end of FY27, offering a substantially better cost structure and improved margins. Factory 3.0 (AURIC) in Chhatrapati Sambhajinagar, with a Phase 1 capacity of 5 lakh units, is slated to commence operations by Q3 FY27, adding 42,000 units/month to current capacity by the end of FY27.
Non-Vehicle Revenue Streams
Ather's non-vehicle revenue streams include Pro-Pack, service, accessories, and charging infrastructure. The accessories division, though currently a sub-INR100 crores P&L, has shown rapid growth of 30-40% in revenue per unit. Management plans to provide more visibility on these segments in coming quarters as they continue to grow.
EV Market Trends and Brand Strength
The EV market is experiencing strong growth, with category searches surging 140% from Q1 to Q4 FY26. Ather's brand metrics improved significantly, with awareness up 100%, consideration up 31%, and preference up 50% over the last 12 months, making it the number one searched EV brand in Q4. This indicates a growing mainstream acceptance of EVs.
Depreciation and Operational Shifts
The increase in depreciation in Q4 was attributed to the amortization of the 450 platform over its 7-year useful life, increased production volumes necessitating a shift to multiple operational shifts (single to dual to triple), and ongoing useful life calibration for tools and jigs. Amortization for the EL platform will begin in the next financial year post production start.