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    BZ
    Earnings call· Dec 2025(Q4 FY25)

    Kanzhun Q4 FY25 earnings call BZ

    Mar 18, 2026 Source

    Executive summary

    Kanzhun Q4 FY25 — Strong User Growth, AI Progress, and Enhanced Shareholder Returns

    Kanzhun delivered a strong Q4 FY25, marked by robust user growth and accelerating revenue, driven by recovery in the recruitment market and strategic penetration into lower-tier cities and SMEs. The company is actively leveraging AI to enhance matching efficiency and develop closed-loop services, which are showing significant commercial potential. Management also demonstrated a strengthened commitment to shareholder returns through an enhanced dividend and share repurchase policy, while navigating short-term seasonal impacts on Q1 revenue guidance.

    Highlights

    5
    • Total revenue grew 14% year-on-year to RMB 2.08 billion in Q4 FY25 and 12.4% to RMB 8.27 billion for FY25.

    • Adjusted operating profit increased 37% year-on-year to RMB 900 million in Q4 FY25 and 45.7% to RMB 3.38 billion for FY25, with margin reaching 40.8%.

    • Acquired nearly 46 million newly verified users in FY25, with average MAU reaching over 60.7 million, up 14.5% year-on-year.

    • Board approved a new shareholder return policy, allocating no less than 50% of prior year's adjusted net income for dividends/buybacks, and upsized share repurchase program to $400 million.

    • AI-related newly posted jobs grew 172% year-on-year after Spring Festival, and closed-loop services revenue reached hundreds of millions RMB, expected to double or triple this year.

    Concerns

    2
    • Q1 FY26 revenue guidance of RMB 2.050 billion to RMB 2.085 billion reflects a different seasonality due to a later Chinese New Year, resulting in a shorter peak recruitment window within the quarter.

    • Income tax expenses were up 81% year-on-year to RMB 165 million in Q4, primarily due to higher income and a RMB 38 million top-up tax related to OECD Pillar Two.

    Guidance & targets

    5
    CategoryTargetConfidence
    Total revenues
    between RMB 2.050 billion and RMB 2.085 billion
    high materiality
    Medium
    Shareholder return allocation
    no less than 50% of the prior year's adjusted net income for dividend and share repurchase
    high materiality
    High
    Share repurchase program upper limit
    $400 million
    high materiality
    High
    Newly verified users
    at least 40 million
    medium materiality
    High
    Adjusted operating profit margin
    slightly increase
    high materiality
    Medium

    Operational metrics

    45
    Total revenue
    RMB 2.08 billionup 14% year-on-year
    Q4 FY25

    Traditionally a low season for recruitment in China, but higher demand from enterprises continued steady recovery.

    Total revenue
    RMB 8.27 billionup 12.4% year-on-year
    FY25

    Full year performance.

    Adjusted operating profit
    RMB 900 millionup 37% year-on-year
    Q4 FY25

    Excluding share-based compensation expenses.

    Adjusted operating profit
    RMB 3.38 billionup 45.7% year-on-year
    FY25

    Excluding other income such as investment gains and share-based compensation expenses.

    Adjusted operating profit margin
    40.8%
    FY25

    Demonstrates strong operating leverage and financial discipline.

    Net income
    RMB 2.7 billion
    FY25

    Full year GAAP net income.

    Newly verified users acquired
    nearly 46 million
    FY25

    Upward growth momentum in user continues.

    Cumulative job seekers served
    over 250 million
    as of end of 2025

    Total served since inception.

    Cumulative enterprise users served
    36 million
    as of end of 2025

    Total served since inception.

    Total enterprises served
    exceeding 20 million
    as of end of 2025

    Total served since inception.

    Average monthly active users (MAU)
    over 60.7 millionyear-on-year increase of 14.5%
    FY25

    MAU of the BOSS Zhipin app.

    Mutual consent exchanges
    over 2.27 billion instancesyear-on-year growth of 22.4%
    FY25

    Refers to mutually consented exchanges of resume or contact information.

    Average mutual consent per job seeker
    rose by 7%year-on-year
    FY25

    Demonstrates strong double-sided network effect.

    Revenue contribution from third-tier and low-tier cities
    approached 25%doubling compared to 4 years ago
    Q4 FY25

    Demonstrates user penetration strategy gaining traction.

    Revenue contributed by enterprises with fewer than 100 employees
    exceeded 50%for the first time
    FY25

    Substantial contribution from SMEs became a key driver of continuous growth.

    Paid enterprise customers
    6.83 millionup 11.6% year-on-year and 1.3% quarter-on-quarter
    12 months ended Dec 31, 2025

    Number of paid enterprise customers.

    Average revenue per paying user (ARPPU)
    remained broadly stable
    FY25

    Due to increased revenue contribution from SMEs, while ARPPU for each segment showed increasing trend.

    Total operating cost and expenses
    RMB 1.4 billiondecreased by 7% year-on-year
    Q4 FY25

    Reflects cost and expense management.

    Total operating cost and expenses
    RMB 5.8 billiondecreased by 7%
    FY25

    Reflects cost and expense management for the full year.

    Share-based compensation expenses
    decreased by 23%year-on-year
    Q4 FY25

    As a percentage of revenue, SBC went down by 5 percentage points year-on-year.

    Share-based compensation expenses
    decreased by 20%year-on-year
    FY25

    As a percentage of revenue, SBC went down by 5 percentage points year-on-year.

    Adjusted income from operations
    RMB 3.5 billion46% [growth]
    FY25

    Excluding share-based compensation expenses.

    Gross margin
    85.1%up 2 percentage points
    FY25

    Marking the second year of increasing.

    Sales and marketing expenses
    RMB 389 milliondecreased by 9% year-on-year
    Q4 FY25

    Primarily due to improved sales efficiency, which led to decreased employee-related expenses.

    Sales and marketing expenses
    RMB 1.7 billiondecreased by 18%
    FY25

    No major marketing campaign this year also further decreased sales and marketing expenses for the full year.

    R&D expenses
    RMB 406 milliondecreased by 8% year-on-year
    Q4 FY25

    Reflects R&D investment.

    R&D expenses
    RMB 1.7 billiondecreased by 9%
    FY25

    Reflects R&D investment for the full year.

    Adjusted R&D expenses
    RMB 1.3 billiondecreased by 4% year-on-year
    FY25

    Excluding share-based compensation expenses; stayed relatively flat year-on-year and sequentially for Q4.

    G&A expenses
    RMB 256 milliondecreased by 7% year-on-year
    Q4 FY25

    Mainly due to decreased employee-related expenses.

    G&A expenses
    RMB 1.2 billionincreased by 10%
    FY25

    Primarily due to a one-off impairment of intangible assets booked in Q3.

    Income tax expenses
    RMB 165 millionup 81% year-on-year
    Q4 FY25

    Reflects tax provisions.

    Net income
    RMB 682 million
    Q4 FY25

    GAAP net income for the quarter.

    Adjusted net income
    RMB 906 millionincreased by 25% year-on-year
    Q4 FY25

    Adjusted for non-GAAP items.

    Adjusted net income
    RMB 3.6 billionincreased by 33% year-on-year
    FY25

    Adjusted for non-GAAP items for the full year.

    Adjusted net margin
    43.6%continued to expand
    FY25

    Reached historical high.

    Net cash provided by operating activities
    RMB 1.3 billion
    Q4 FY25

    Cash flow from operations.

    Net cash provided by operating activities
    RMB 4.6 billionincreased by 29% year-on-year
    FY25

    Cash flow from operations for the full year.

    Cash position
    RMB 19.9 billion
    as of Dec 31, 2025

    Strong cash balance.

    Dividend declared
    USD 80 million
    FY25

    Dividend declared for the fiscal year.

    Shares repurchased
    USD 50 million
    year-to-date in 2026

    Repurchases made since the start of 2026.

    AI-related newly posted jobs growth
    172%year-on-year
    after Spring Festival

    Reflects strong demand for AI-related talents.

    AI-related active online jobs growth
    80%
    after Spring Festival

    Reflects strong demand for AI-related talents.

    Closed-loop services revenue from AI
    hundreds of millions RMB
    FY25

    This segment has been growing faster than other businesses on the platform.

    OfferToday daily active users (DAU) ranking
    #1
    current

    Ranked #1 in Hong Kong in terms of daily active users on the mobile app.

    OfferToday penetration in Hong Kong workforce
    1 in 50
    daily

    Among the 3 million workforce in Hong Kong, one of them is using OfferToday daily.

    Industry KPIs

    1
    MetricValueDetails
    New business bookings growth11.6%%

    Product announcements

    3
    ProductTypeDetails
    AI quick hiring toollaunch
    AI-assisted interview featurelaunch
    AI agent for specific enterprise userslaunch

    Risks & headwinds

    3
    Labor force decline in China2026-2046

    Projected to decrease by around 9% by 2036 (from 810 million to 730 million) and by 20% by 2046 (to 690 million) for ages 16-59.

    Mitigation: Application of AI in daily work is seen as a key solution to help with this situation, supplementing the labor force.

    Seasonality impact on Q1 FY26 revenueQ1 FY26

    Q1 FY26 revenue guidance of RMB 2.050 billion to RMB 2.085 billion (6.6% to 8.4% YoY increase) is lower than expected due to a later Chinese New Year, resulting in fewer post-holiday revenue recognition days.

    Mitigation: Underlying momentum remains strong, with expected acceleration in revenues over coming quarters; cash collection growth is positive.

    Income tax increase due to OECD Pillar TwoQ4 FY25 onwards

    Income tax expenses up 81% YoY to RMB 165 million in Q4 FY25, including a RMB 38 million top-up tax related to OECD Pillar Two global minimum tax rules.

    Mitigation: Not explicitly stated, but management noted it was driven by higher income before tax expenses.

    What to watch in Q1 FY26

    5

    AI Closed-Loop Services Revenue Growth

    FY26
    Currenthundreds of millions RMB in FY25
    Targetdouble or triple

    Why it matters

    This segment is a key indicator of Kanzhun's successful AI commercialization and potential for new revenue streams.

    By 2025, with the support of AI capabilities, the revenue from closed-loop services has already reached the scale of hundreds of millions RMB. To date, this segment has been growing faster than other businesses on our platform. [...] this year, we expect that number to double or triple or even have multiple growth that's quite sure.

    Q&A highlights

    4

    Will AI agents reduce white-collar hiring demand, affecting China's recruitment market long-term? Does AI challenge BOSS Zhipin's competitive advantage and business model?

    Peng Zhao acknowledged the debate but argued AI would supplement, not replace, the labor force, especially given China's projected labor decline (9% by 2036, 20% by 2046). He highlighted differences between US and China labor markets (blue-collar vs. white-collar ratio, prevalence of SMBs). AI-related job postings are surging (172% YoY growth in newly posted jobs). He asserted Kanzhun's strong bilateral network effect and unique data are solidified by AI, enabling a shift to results-based placement services.

    my first opinion is that the development of AI, the improvement AI can have to the human labor efficiency, I think it's a very good supplement to the overall labor force in the coming 2 to 20 years.

    asked by Eddy Wang · answered by Peng Zhao

    3 min read7 chapters

    Detailed Narrative

    01

    Q4 and FY25 Financial Performance

    Kanzhun reported Q4 FY25 revenue of RMB 2.08 billion, up 14% YoY, and FY25 revenue of RMB 8.27 billion, up 12.4% YoY. Adjusted operating profit for Q4 reached RMB 900 million, up 37% YoY, with a full-year adjusted operating profit of RMB 3.38 billion, up 45.7%, and an adjusted operating profit margin of 40.8%. Net income for FY25 was RMB 2.7 billion, with Q4 net income at RMB 682 million. Total operating costs and expenses decreased by 7% YoY to RMB 1.4 billion in Q4 and RMB 5.8 billion for FY25. Gross margin improved by 2 percentage points to 85.1% in FY25.

    02

    User Growth and Market Penetration

    The company acquired nearly 46 million newly verified users in FY25, bringing the total to over 250 million job seekers and 36 million enterprise users, with over 20 million enterprises served cumulatively. Average MAU of the BOSS Zhipin app reached over 60.7 million, a 14.5% YoY increase. Kanzhun continued to penetrate the blue-collar sector, lower-tier cities (contributing nearly 25% of Q4 revenue, doubling in 4 years), and SMEs (contributing over 50% of FY25 revenue for the first time). The platform facilitated over 2.27 billion instances of mutual consent exchanges in FY25, up 22.4% YoY, with average mutual consent per job seeker rising 7% YoY.

    03

    Spring Recruitment Season Momentum

    Following the Spring Festival, the company observed robust momentum with average daily newly verified users exceeding last year's levels and active users reaching a record high. Average daily job postings in the 15 days after the festival grew by a double-digit percentage YoY, with strong growth in manufacturing, electronics, communications, semiconductors, automotive, advertising, media, and urban services. White-collar jobs, particularly in Internet, AI, and technology, also showed accelerated YoY growth.

    04

    AI Progress and Commercialization

    Kanzhun is leveraging AI to deliver closed-loop services, with revenue from this segment already reaching hundreds of millions RMB in 2025 and expected to double or triple in 2026. AI is used for high-end user quick hiring tools, AI-assisted interview features, and AI agents for screening, significantly improving efficiency and making results-based business models viable. The company's Nanbeige 4.1/3B model, with only 3 billion parameters, surpassed models ranging from 4 billion to 52 billion parameters on multiple evaluation tasks and ranked first on HuggingFace's trending list for text generation models in late February.

    05

    AI's Impact on Labor Market and Kanzhun's Business Model

    Management addressed concerns about AI replacing white-collar jobs, noting that China's labor force (ages 16-59) is projected to decrease by 9% by 2036 and 20% by 2046 (to 690 million), making AI a crucial supplement. They highlighted differences between US (150-160 million labor force, 2:1 white-collar to blue-collar ratio) and China (more blue-collar, 40 million enterprises hiring 420 million urban employees, 98% being SMBs). AI-related newly posted jobs grew 172% YoY after Spring Festival, and active online jobs increased 80%. Kanzhun believes its strong bilateral network effect and unique data are solidified by AI, enabling a shift towards results-based placement services.

    06

    Shareholder Returns

    The Board approved a new policy to allocate no less than 50% of the prior year's adjusted net income for dividends and share repurchases over the next three years, starting from 2026. The share repurchase program upper limit was increased from $250 million to $400 million through August 28, 2027. In 2025, the company declared a dividend of $80 million and repurchased $50 million worth of shares year-to-date in 2026.

    07

    Overseas Expansion (OfferToday)

    OfferToday, Kanzhun's app in Hong Kong, has achieved the #1 ranking in daily active users among mobile apps in the region. Management noted that 1 in 50 Hong Kong workers (out of a 3 million workforce) uses OfferToday daily. The company is focusing on product and team localization in Hong Kong and is actively exploring other international opportunities, though no specific reports are ready yet. Hong Kong is considered part of China, not an overseas market in their internal classification.

    AI-generated summary of the company’s earnings call. Not investment advice.