Inve US ▾
AMAMZN

Amazon (AMZN) Q4 FY25 earnings call: guidance and Q&A

Earnings call· Dec 2025 (Q4 FY25)· Consumer Discretionary· Feb 5, 2026

Source: earnings call transcript

Executive summary

Amazon.com Q4 FY25 — AWS Accelerates, AI Investments Drive Growth

Amazon delivered strong Q4 FY25 results, driven by accelerating AWS growth and robust advertising performance, alongside continued retail innovation. The company is aggressively investing in AI, custom chips, and quick commerce, anticipating significant long-term returns on invested capital despite near-term cost impacts from these strategic initiatives. Management expresses high confidence in the long-term value creation from these investments.

Highlights

5
  • AWS revenue growth accelerated to 24% year-over-year, reaching a $142 billion annualized run rate.

  • Advertising revenue grew 22% year-over-year to $21.3 billion, adding over $12 billion incremental revenue in 2025.

  • Worldwide paid units grew 12% year-over-year, marking the highest quarterly growth rate in 2025.

  • North America segment operating margin expanded to 9% in Q4 FY25, up from 8% in Q4 FY24.

  • Trailing 12-month free cash flow increased to $11.2 billion in 2025, up 20% year-over-year.

Concerns

2
  • Operating income was impacted by $2.4 billion in special charges, including $1.1 billion for tax disputes/lawsuit, $730 million for severance, and $610 million for asset impairments.

  • Q1 FY26 operating income guidance includes an approximate $1 billion year-over-year cost increase related to Amazon Leo investments.

Guidance & targets

CategoryTargetConfidence
Q1 Net Sales
$173.5 billion and $178.5 billion
high materiality
High
Q1 Operating Income
$16.5 billion and $21.5 billion
high materiality
High
Trainium3 Supply Commitment
Nearly all committed
medium materiality
High
Amazon Leo Launches
More than 20 launches
medium materiality
High
Amazon Leo Launches
More than 30 launches
medium materiality
High
Amazon Leo Commercial Launch
Commercially in 2026
medium materiality
High
Whole Foods Market Store Openings
More than 100 new stores
low materiality
Medium
AWS Power Capacity
Double again
high materiality
High

Segment performance

SegmentRevenueYoYQoQMargin
North America
Operating income was $11.5 billion, up from an 8% margin in Q4 of 2024. Includes asset impairments of $610 million related to physical stores.
$127.1 billion10%—9%
International
Operating income was $1 billion. Includes special charges of $1.1 billion for tax disputes/lawsuit and a portion of $730 million severance costs.
$50.7 billion11% ex-FX—2.1%
AWS
Operating income was $12.5 billion. Growth accelerated, driven by both core and AI services. Operating margin is up 40 basis points year-over-year.
Annualized revenue run rate: $142 billion
$35.6 billion24%—35%

AMZN operating KPIs by quarter

AMZN operating KPIs stated on its earnings calls, by fiscal quarter
KPI Mar 2025 Q1 FY25 Jun 2025 Q2 FY25 Sep 2025 Q3 FY25This call Dec 2025 Q4 FY25Change vs prior quarter
Third-party seller unit mix Worldwide
61% And worldwide third-party selling unit mix was 61% in Q1, consistent with Q1 of last year. Source: earnings call transcript
62% In Q2, worldwide third-party seller unit mix was 62%, the highest ever, up on 100 basis points from Q2 of last year. Source: earnings call transcript
62% And in Q3, worldwide third-party seller unit mix was 62%, up 200 basis points from Q3 of last year. Source: earnings call transcript
61% In Q4, Worldwide third-party seller unit mix was 61%. Source: earnings call transcript
-1 pt

Operating figures the company stated on at least two of the calls shown, checked against each call's transcript. Click a figure to read the sentence. A dash means it was not stated that quarter.

Product announcements

ProductTypeDetails
Nova Forgelaunch
Strandslaunch
Bedrock AgentCorelaunch
Kiro autonomous agentslaunch
AWS DevOps agentslaunch
AWS security agentslaunch
Alexa+launch
Amazon Nowexpansion
Trainium3launch
Trainium4roadmap

Deals & partnerships

OpenAI Agreement

New agreement announced in November.

Visa Agreement

New agreement for AWS.

NBA Agreement

New agreement for AWS.

BlackRock Agreement

New agreement for AWS.

Perplexity Agreement

New agreement for AWS.

Lyft Agreement

New agreement for AWS.

United Airlines Agreement

New agreement for AWS.

DoorDash Agreement

New agreement for AWS.

Salesforce Agreement

New agreement for AWS.

U.S. Air Force Agreement

New agreement for AWS.

Adobe Agreement

New agreement for AWS.

Thomson Reuters Agreement

New agreement for AWS.

AT&T Agreement

New agreement for AWS and commercial agreement for Amazon Leo.

S&P Global Agreement

New agreement for AWS.

National Bank of Canada Agreement

New agreement for AWS.

London Stock Exchange Group Agreement

New agreement for AWS.

Choice Hotels Agreement

New agreement for AWS.

Accenture Agreement

New agreement for AWS.

Indeed Agreement

New agreement for AWS.

HSBC Agreement

New agreement for AWS.

CrowdStrike Agreement

New agreement for AWS.

DIRECTV Latin America Commercial Agreement

Commercial agreement for Amazon Leo.

JetBlue Commercial Agreement

Commercial agreement for Amazon Leo.

Australia's national broadband network Commercial Agreement

Commercial agreement for Amazon Leo.

Risks & headwinds

Increased Amazon Leo costs Q1 FY26

Approximately $1 billion year-over-year cost increase

Mitigation:These costs are primarily for satellite launches, which will be capitalized later in the year. The company expects long-term positive return on invested capital.

International segment investment for customer experience and online demand Ongoing

Increased investment

Mitigation:Focus on bringing faster delivery options (e.g., Amazon Now) and maintaining sharp pricing and seller fees to delight customers, grow the business, and generate long-term positive ROI.

High cost of AI chips Ongoing

Significant impediment

Mitigation:Amazon is building its own custom silicon (Trainium) to offer better price performance (30-40% better than comparable GPUs) and improve its own economics.

Q&A highlights

How will investors see strong long-term ROI from the current CapEx cycle, considering its duration, profitability levels, and free cash flow generation guardrails?

Brian Olsavsky and Andy Jassy explained that AWS capacity is immediately useful and monetized, driven by strong demand for AI services, with AWS operating margin at 35% (up 40 bps YoY). Jassy emphasized the 'unusual opportunity' in AI, expressing confidence in strong ROI based on past AWS experience, custom chips, hardware, and power inventions, without specific financial guardrails.

“I passionately believe that every customer experience that we know of today is going to be reinvented with AI, there are going to be a whole bunch of customer experiences that none of us ever imagined that are going to become the norms of how we all operate every day and what we use.”

asked by Mark Stephen Mahaney · answered by Andrew Jassy

2 min read 6 chapters

Detailed narrative

AI Strategy and Custom Silicon Leadership

Amazon is making significant investments in AI, particularly through AWS, focusing on a comprehensive AI stack from foundation models to custom silicon. The company's Bedrock service is now a multibillion-dollar annualized run rate business, with customer spend growing 60% quarter-over-quarter.

Custom chips like Graviton and Trainium are key, with the combined chips business exceeding $10 billion in annual revenue run rate and growing at triple-digit percentages year-over-year. Trainium chips offer 30-40% better price performance than comparable GPUs, addressing the critical need for lower inference costs.

Retail Innovation and Enhanced Delivery Speed

The retail segment continues to innovate, expanding selection with over 400 new beauty brands and 1 million items under $10 in Amazon Haul. Everyday Essentials grew nearly twice as fast as other categories in the U.S., now representing one out of every three units sold.

Amazon achieved its fastest-ever delivery speeds for Prime members globally in 2025, with same-day delivery growing 70% in the U.S. and used by nearly 100 million customers. The 'Add to Delivery' feature, launched six months ago, already accounts for 10% of Prime volume fulfilled weekly.

Advertising Growth and AI Integration

Amazon Ads generated $21.3 billion in revenue during Q4 FY25, marking a 22% year-over-year increase and contributing over $12 billion in incremental revenue for 2025. This growth is driven by sponsored products and the expansion of Prime Video ads, which now reaches an average ad-supported audience of 315 million viewers globally.

The ads team is leveraging AI with tools like the ads agent and creative agent to streamline campaign creation, optimization, and targeting, significantly reducing the time required for these processes.

Amazon Leo (Project Kuiper) Progress

Project Kuiper, branded as Amazon Leo, is advancing rapidly, with 180 satellites already launched. The company plans over 20 additional launches in 2026 and more than 30 in 2027, with commercial services expected to roll out in 2026. The Leo Ultra enterprise-grade terminal offers high-speed connectivity with up to 1 gigabit per second download and 400 megabits per second upload speeds, and the company has already secured dozens of commercial agreements.

Efficiency and Cost Structure Optimization

Amazon is continuously working to improve the cost structure of its global fulfillment network. This includes refining its regionalized network in the U.S., which has led to faster delivery at lower costs. Efforts are also focused on increasing units per box and expanding the use of robotics, with over 1 million robots currently deployed.

These initiatives aim to enhance productivity, improve safety for employees, and drive significant cost efficiencies across the business.

Customer Engagement with AI-Powered Tools

AI-powered tools are significantly enhancing customer experience and engagement across Amazon's platforms. Rufus, the Agentic AI shopping assistant, was used by 300 million customers in 2025, with users being 60% more likely to complete a purchase. The AI-powered visual search tool, Lens, also saw a 45% increase in usage year-over-year, demonstrating strong customer adoption of AI-driven shopping functionalities.

Summary of the company's earnings call; see how call summaries are prepared. Not investment advice.