Skip to content
    GOOGL
    Earnings call· Dec 2024(Q4 FY24)

    Alphabet Inc. GOOGL

    Feb 4, 2025 Source

    Executive summary

    Alphabet Q4 FY24 — AI-Driven Growth and Strategic Investments

    Alphabet delivered a strong Q4 FY24, fueled by its leadership in AI and a full-stack approach driving product innovation and usage across Search, Cloud, and YouTube. The company exceeded its combined Cloud and YouTube revenue run rate target, demonstrating robust monetization of its AI investments. While facing some revenue headwinds in Q1 2025 and capacity constraints in Cloud, Alphabet plans significant capital expenditure increases to meet growing AI demand and drive further efficiencies across its operations.

    Highlights

    5
    • Google Cloud and YouTube combined annual revenue run rate reached $110 billion, exceeding the $100 billion target for 2024.

    • Consolidated revenue increased 12% to $96.5 billion, driven by strong Search and YouTube advertising.

    • Operating income increased 31% to $31 billion, with operating margin expanding 4.6 points to 32%.

    • Free cash flow for Q4 was $24.8 billion, and $72.8 billion for the full year 2024.

    • Vertex AI saw a 5x increase in customers year-over-year and 20x usage increase during 2024.

    Concerns

    5
    • Network revenues declined 4% year-over-year.

    • Cloud revenue growth decelerated from Q3 to Q4, with demand exceeding available capacity in Q4 2024.

    • Expected larger headwind to Q1 2025 revenues from strengthening U.S. dollar and one less day of revenue due to leap year.

    • Lapping strong financial services vertical performance in 2024 will impact 2025 advertising revenue.

    • Growth rate in depreciation is expected to accelerate in 2025 due to increased CapEx investments.

    Guidance & targets

    8
    CategoryTargetConfidence
    Capital Expenditure
    $75 billion
    high materiality
    High
    Capital Expenditure (Q1)
    $16 billion to $18 billion
    medium materiality
    High
    Depreciation Growth Rate
    accelerate
    medium materiality
    High
    Headcount Growth
    some growth
    low materiality
    Medium
    Revenue Headwind (FX)
    larger headwind
    medium materiality
    High
    Revenue Headwind (Leap Year)
    headwind
    medium materiality
    High
    Advertising Revenue Impact (Financial Services)
    impacted
    medium materiality
    High
    Cloud Revenue Growth Variability
    variability
    medium materiality
    Medium

    Segment performance

    3
    SegmentRevenueYoYQoQMargin
    Google Services
    Strong momentum across Google Search and YouTube ads, with robust performance in Search broad-based across verticals, led by financial services and retail. YouTube ad growth driven by brand and direct response. Subscription growth primarily from YouTube TV, YouTube Music Premium, and Google One.
    Google Search and other advertising revenues: $54 billion, up 13%YouTube advertising revenue: $10.5 billion, up 14%Network advertising revenue: $8 billion, down 4%Subscription platforms and device revenues: $11.6 billion, up 8%
    $84.1 billion10%Operating income $32.8 billion, Operating margin 39%
    Google Cloud
    Very strong results, reflecting growth in GCP across core products, AI infrastructure, and generative AI solutions. Workspace growth driven by increased average revenue per seat. Focus on delivering valuable solutions and driving efficiencies.
    GCP growth much higher than cloud overallHealthy Google Workspace growth
    $12 billion30%Operating income $2.1 billion, Operating margin 17.5%
    Other Bets
    Year-over-year decline in revenue and increase in operating loss primarily reflect a milestone payment in Q4 2023 for one of the Other Bets.
    $400 millionOperating loss $1.2 billion

    Operational metrics

    40
    FY24 Revenue Growth
    $43 billionup 14% reported, 15% constant currency
    FY24

    Total revenue for the full year 2024, reaching $350 billion.

    FY24 Total Income
    $112 billionup 33% from 2023
    FY24

    Total income generated for the full year 2024.

    Data Centers Computing Power Efficiency
    4x
    current vs 5 years ago

    Google data centers deliver nearly 4x more computing power per unit of electricity compared to just 5 years ago.

    Cloud Customers Compute Capacity Consumption Increase
    8x
    current vs 18 months ago

    Cloud customers consume more than 8x the compute capacity for training and inferencing compared to 18 months ago.

    Developers Using Gemini Models
    4.4 milliondouble from 6 months ago
    current

    Number of developers using Gemini models today.

    Vertex AI Customer Increase
    5x
    YoY

    Vertex AI saw a 5x increase in customers year-over-year.

    Vertex AI Usage Increase
    20x
    2024

    Vertex usage increased 20x during 2024.

    Products/Platforms with Over 2 Billion Users
    7
    current

    Number of products and platforms with over 2 billion users, all using Gemini.

    Circle to Search Usage
    >10%
    current

    Users who have tried Circle to Search now use it to start more than 10% of their searches.

    Waymo Passenger Trips Served
    >4 million
    last year

    Waymo safely served more than 4 million passenger trips last year.

    Waymo Weekly Trips
    >150,000
    weekly

    Waymo is now averaging over 150,000 trips each week and growing.

    Google Services Advertising Revenues Growth
    11%
    YoY

    Google Services revenues were up 10%, driven primarily by 11% year-on-year growth in advertising revenues.

    Search and Other Revenues Growth
    13%
    YoY

    Search and other revenues increased by 13% year-on-year.

    YouTube Advertising Revenues Growth
    14%
    YoY

    YouTube advertising revenues increased 14% year-on-year.

    U.S. Election Advertising Spend on YouTube
    almost doubled
    Q4 FY24 vs 2020

    U.S. election advertising led brand revenue growth, with combined spend from both parties almost doubling from what was seen in the 2020 elections.

    Lens Visual Search Queries
    >20 billion
    monthly

    Lens is used for over 20 billion visual search queries every month.

    Retail Ad Revenue (Black Friday/Cyber Monday)
    >$1 billion
    each day

    Black Friday and Cyber Monday each generated over $1 billion in ad revenue.

    Google Shopping Daily Active Users (U.S.)
    ~13%more vs December 2023
    December

    In December, saw roughly 13% more daily active users in Google Shopping in the U.S. compared to the same period in 2023.

    Travel Advertisers Revenue Growth (Cyber Monday/Travel Tuesday)
    20%
    YoY

    Travel Tuesday contributed to 20% year-on-year revenue growth for Travel advertisers across Cyber Monday and Travel Tuesday.

    Petco Demand Gen Campaigns Return on Ad Spend
    275%higher than social benchmarks
    Q4 FY24

    Petco achieved a 275% higher return on ad spend using demand gen campaigns.

    Petco Demand Gen Campaigns Click-Through Rate
    74%higher than social benchmarks
    Q4 FY24

    Petco achieved a 74% higher click-through rate using demand gen campaigns.

    Event Ticket Center PMax Asset Generation Increase
    5x
    Q4 FY24

    Event Ticket Center achieved a 5x increase in production of creative assets using asset generation in PMax.

    Event Ticket Center PMax Conversions Increase
    300%vs previous period with manual assets
    Q4 FY24

    Event Ticket Center increased conversions by 300% compared to the previous period when they used manual assets.

    Google AI-Powered Video Campaigns Return on Ad Spend
    17%higher than manual campaigns
    current

    Google AI-powered video campaigns on YouTube delivered 17% higher return on advertising spend than manual campaigns.

    Shorts Monetization Rate Relative to In-Stream Viewing
    >30 percentage pointsincreased
    2024

    In 2024, the monetization rate of Shorts relative to in-stream viewing increased by more than 30 percentage points in the U.S.

    Shorts Viewing on Connected TV
    15%
    current

    Connected TV now makes up 15% of Shorts viewing in the U.S.

    YouTube Content Streamed Daily on TVs
    >1 billion
    daily in 2024

    Viewers globally streamed over 1 billion hours of YouTube content daily on their TVs in 2024.

    Creators Making Majority Revenue from TV
    >30%up
    YoY

    The number of creators making a majority of revenue from TV is up over 30% year-on-year.

    Podcast Watch Time on Living Room Devices
    >400 million
    monthly in 2024

    In 2024, people watched over 400 million hours of podcast each month on living room devices alone.

    Google One Performance
    outstanding
    current

    Google One's performance has been outstanding and is one of our fastest-growing subscription products.

    Operating Margin
    32%up 4.6 points
    Q4 FY24

    Operating margin increased to 32%, representing 4.6 points of margin expansion.

    Google Services Operating Margin
    39%up from 35%
    Q4 FY24

    Google Service operating margin increased from 35% to 39%, representing a meaningful margin expansion.

    Cloud Operating Margin
    17.5%up from 9.4%
    Q4 FY24

    Google Cloud operating margin increased from 9.4% to 17.5%.

    Share Repurchases
    $15 billion
    Q4 FY24

    Returned value to shareholders in the form of $15 billion in share repurchases.

    Dividend Payments
    $2.4 billion
    Q4 FY24

    Returned value to shareholders in the form of $2.4 billion in dividend payments.

    Total Capital Returned to Shareholders
    $70 billion
    FY24

    Overall, returned a total of nearly $70 billion to shareholders in 2024.

    Depreciation Growth
    28%YoY
    2024

    In 2024, we saw 28% year-over-year growth in depreciation as we put more technical infrastructure assets into service.

    YouTube Partner Program Channels
    >3 million
    current

    More than 3 million channels are actually in the YouTube partner program.

    Sephora Holiday Searches Uplift
    82%relative uplift
    Q4 FY24

    Sephora used Demand Gen campaigns and collaborations, which drove an 82% relative uplift in searches for Sephora holiday.

    Shorts Average View Duration vs. Luxury Goods Benchmark
    89%exceeded by
    Q4 FY24

    Louis Vuitton's Shorts exceeded luxury goods benchmark for average view duration by 89% for equivalent video lengths.

    Industry KPIs

    5
    MetricValueDetails
    CAPEX compute commitments$75 billionUSD
    Advertising revenue by segment$84.1 billionUSD
    Share buyback capital returned$15 billionUSD
    Ai feature adoption monetization4.4 milliondevelopers
    Custom silicon ai infrastructureTrillium

    Product announcements

    17
    ProductTypeDetails
    Gemini 2.0 Flashlaunch
    Gemini 2.0 Flash thinking modelmilestone
    Deep Research (Gemini Advanced)expansion
    Gemini app (iOS)launch
    Project Mariner and Project Astraroadmap
    Veo 2update
    Imagen 3update
    Willowlaunch
    Android 16milestone
    Android updates (Samsung Galaxy S25 series)update
    Android XRlaunch
    Google Agentspacelaunch
    Gemini AI capabilities (Google Workspace)expansion
    YouTube Select Creator takeoverslaunch
    Meridian (marketing mix model)launch
    Waymo One vehicles (Tokyo)expansion
    Sixth-generation Waymo Driverroadmap

    Deals & partnerships

    14
    SamsungDeepening partnership for Android updates and new platform development

    Deeper Gemini integration coming to Samsung Galaxy S25 series; created Android XR together with Qualcomm.

    QualcommCollaboration on Android XR platform

    Android XR, the first Android platform built for the Gemini era, created with Samsung and Qualcomm.

    CitiModernizing technology infrastructure with Google Cloud and fueling GenAI initiatives

    Citi is modernizing its technology infrastructure with Google Cloud to transform employee and customer experiences and fuel GenAI initiatives across customer service, document summarization, and search.

    NVIDIAStrong relationship in AI hardware platforms

    Google recently delivered NVIDIA's H200-based platforms to customers and was the first to announce a customer running on the highly anticipated Blackwell platform.

    Mercedes-BenzGoogle Cloud customer

    Won as a Google Cloud customer through AI-powered cloud offerings.

    Mercado LibreGoogle Cloud customer

    Won as a Google Cloud customer through AI-powered cloud offerings.

    ServierGoogle Cloud customer

    Won as a Google Cloud customer through AI-powered cloud offerings.

    Mondelez InternationalBuilding new applications with Vertex AI

    Building new applications and benefiting from Google's 200-plus foundation models on Vertex AI.

    WPPBuilding new applications with Vertex AI

    Building new applications and benefiting from Google's 200-plus foundation models on Vertex AI.

    CitadelUsing AI hypercomputer for modeling markets and training

    Using Google's AI hypercomputer, which delivers leading performance and cost, for modeling markets and training.

    WayfairModernizing platform with AI hypercomputer

    Modernizing its platform using Google's AI hypercomputer, improving performance and scalability by nearly 25%.

    Radisson HotelsUsing Gemini to search and analyze multimodal data

    Using Gemini to search and analyze multimodal data from across multiple Clouds.

    VodafoneUsing AI-powered Threat Intelligence and Security Operations products

    Using Google's AI-powered Threat Intelligence and Security Operations products to identify, protect, and defend against threats.

    AstraZenecaUsing AI-powered Threat Intelligence and Security Operations products

    Using Google's AI-powered Threat Intelligence and Security Operations products to identify, protect, and defend against threats.

    Risks & headwinds

    7
    Network Revenues DeclineQ4 FY24

    down 4%

    Mitigation: Not explicitly stated, but implied by focus on Search/YouTube growth.

    Cloud Capacity ConstraintsQ4 FY24, continuing into 2025

    more demand than we had available capacity

    Mitigation: Working hard to bring more capacity online, increased CapEx investment in 2024 and 2025.

    FX HeadwindQ1 2025

    larger headwind

    Mitigation: None stated, external factor.

    Leap Year ImpactQ1 2025

    1 less day of revenue

    Mitigation: None stated, calendar factor.

    Lapping Financial Services StrengthFY25

    impacted by lapping the strength

    Mitigation: Not explicitly stated, but broad-based strength across other verticals noted.

    Variability in Cloud Revenue GrowthFY25

    variability in Cloud revenue growth rates

    Mitigation: Increased CapEx to bring capacity online.

    Increased DepreciationFY25

    growth rate in depreciation to accelerate

    Mitigation: None stated, a consequence of CapEx.

    What to watch in Q1 FY25

    5

    Cloud capacity availability

    Q1 2025 and throughout 2025
    CurrentDemand exceeded available capacity in Q4 2024
    TargetIncreased capacity, reduced supply-demand imbalance

    Why it matters

    Cloud revenue growth is correlated with capacity deployment; resolving constraints is critical for continued strong growth.

    we exited the year with more demand than we had available capacity. So we are in a tight supply-demand situation, working very hard to bring more capacity online.

    Q&A highlights

    6

    How will the Search product evolve over the next few years with GenAI and agentic possibilities to drive engagement and monetization?

    Sundar Pichai stated that AI Overviews are playing out positively, driving higher satisfaction and usage, and that the company will continue to bring AI in more powerful, multimodal ways. He highlighted the potential to dramatically expand use cases through features like Lens, Circle to Search, and Gemini Deep Research, making 2025 a significant year for Search innovation.

    2025 is going to be one of the biggest years for Search innovation yet.

    asked by Brian Nowak · answered by Sundar Pichai

    2 min read6 chapters

    Detailed Narrative

    01

    AI Infrastructure and Efficiency

    Alphabet's full-stack approach to AI, encompassing hardware, compilers, models, and products, drives significant efficiencies. Google data centers now deliver nearly 4x more computing power per unit of electricity compared to five years ago. The company broke ground on 11 new cloud regions and data centers in 2024 and plans 7 new subsea cable projects, strengthening its global infrastructure.

    02

    Gemini Model Development and Adoption

    Gemini 2.0, including the Flash and Flash thinking models, is being rapidly deployed, with Flash becoming generally available for developers. Deep Research, an agentic capability, is rolling out to Android users, and experimental prototypes like Project Mariner and Project Astra are being tested for future Gemini app integration. Over 4.4 million developers are using Gemini models, double the number from six months prior.

    03

    Search Innovation with AI

    AI Overviews are now available in over 100 countries, driving higher satisfaction and usage, especially among younger users. Circle to Search, available on over 200 million Android devices, is also increasing search engagement, with users who tried it now initiating over 10% of their searches with the feature. Management anticipates 2025 to be a significant year for Search innovation due to AI's expansion of query types.

    04

    Google Cloud Momentum

    Google Cloud achieved 30% revenue growth to $12 billion in Q4, with GCP growing significantly faster than the overall cloud market. The number of first-time commitments more than doubled year-over-year, and strategic deals over $1 billion were closed, with deals over $250 million doubling from the prior year. Vertex AI customer count increased 5x, and usage grew 20x in 2024, driven by strong adoption of Gemini Flash, Gemini 2.0, Imagen 3, and Veo.

    05

    YouTube Performance and Strategic Investments

    YouTube maintained its #1 position in streaming watch time in the U.S. for nearly two years, with its share of streaming at a record high. The platform saw robust advertising revenue growth, particularly from brand and direct response, with U.S. election advertising spend nearly doubling from 2020. YouTube's early investment in podcasts has made it the most frequently used service for podcast consumption in the U.S., with over 400 million hours watched monthly on living room devices in 2024.

    06

    Capital Allocation and Efficiency Focus

    Alphabet plans to invest approximately $75 billion in CapEx in 2025, primarily for technical infrastructure to support AI and Cloud growth, with $16 billion to $18 billion allocated to Q1. The company is focused on driving productivity and efficiency across the organization, including managing headcount growth, optimizing real estate, and leveraging AI tools for internal operations, to support continued investment in key growth areas.

    AI-generated summary of the company’s earnings call. Not investment advice.