Jun 2026 (Q2 FY26) — Aug 6, 2026
Planet Fitness Q2 FY26 — Strategic Marketing & Pricing Tests Underway to Reignite Member Growth
Read the full callPlanet Fitness (PLNT) earnings
- Jun 2026
- Jun 2026 (Q2 FY26)
- Dec 2025
Planet Fitness earnings: last reported Thu, 6 Aug 2026, for the quarter ended Jun 2026.
Reported
The figures, each with its period
Each figure keeps its basis and period; nothing is filled in.
| Metric | Value | Change | Basis | Period | Note |
|---|---|---|---|---|---|
| Revenue | 365 | +7.1% YoY | Quarterly, as filed | Quarter to Jun 2026 | Revenue from operations as filed. |
| Operating margin | 33.9 | +3.9 pts YoY | Operating profit / revenue | Quarter to Jun 2026 | For the quarter; a change is in percentage points. |
| Net profit | 67.1 | +15.6% YoY | Quarterly, as filed | Quarter to Jun 2026 | Profit after tax as filed. |
Price
$49.41 +5.24% · +$2.46
Performance −47.8% 1Y
1Y: $94.73 on 14 Oct 2025 → $49.41. High $111.97 (28 Nov 2025), low $40.5 (28 Sept 2026).
- Previous close
- $46.95
- 52-week range
- $40.5 – $111.97
- One year
- −47.58%
Overview
- Symbol
- PLNT
- Sector
- Consumer Discretionary
- Exchange
- US
- Currency
- USD
Call summaries
Mar 2026 (Q1 FY26) — May 7, 2026
Planet Fitness Q1 FY26 — Marketing Shift and Black Card Pricing Pause Impact Outlook
Read the full callDec 2025 (Q4 FY25) — Feb 24, 2026
Planet Fitness Q4 FY25 — Strong Member Growth and Strategic Imperatives Drive Performance
Read the full callEvery analysed call
Planet Fitness earnings calls (PLNT)
Financials
What the filings say
Net profit, year on year: +16% (quarter to jun 2026 against jun 2025).
| Line item | Sep 2024 | Dec 2024 | Mar 2025 | Jun 2025 | Sep 2025 | Dec 2025 | Mar 2026 | Jun 2026 |
|---|---|---|---|---|---|---|---|---|
| Sales | 292 | 340 | 277 | 341 | 330 | 376 | 337 | 365 |
| Expenses | 211 | 251 | 197 | 238 | 223 | 270 | 239 | 241 |
| Operating profit | 81 | 90 | 79 | 102 | 107 | 106 | 99 | 124 |
| Operating margin | 27.8% | 26.4% | 28.6% | 30.0% | 32.4% | 28.2% | 29.3% | 33.9% |
| Other income | -22 | -23 | -20 | -19 | -19 | -28 | -27 | -28 |
| Interest | 27 | 27 | 26 | 26 | 26 | 30 | 33 | 33 |
| Profit before tax | 60 | 67 | 59 | 84 | 88 | 78 | 72 | 96 |
| Tax rate | 27.7% | 27.8% | 27.4% | 29.7% | 31.9% | 21.4% | 26.8% | 29.7% |
| Net profit | 42 | 47 | 42 | 58 | 59 | 60 | 52 | 67 |
| Line item | Dec 2018 | Dec 2019 | Dec 2020 | Dec 2021 | Dec 2022 | Dec 2023 | Dec 2024 | Dec 2025 |
|---|---|---|---|---|---|---|---|---|
| Reserves | -394 | -737 | -752 | -709 | -704 | -691 | -822 | -1,107 |
| Total liabilities | 1,736 | 2,425 | 2,555 | 2,659 | 3,066 | 3,089 | 3,285 | 3,587 |
| Fixed assets | 114 | 145 | 161 | 174 | 349 | 390 | 424 | 467 |
| Investments | — | — | — | — | 0 | 75 | 114 | 107 |
| Total assets | 1,353 | 1,717 | 1,850 | 2,016 | 2,855 | 2,970 | 3,070 | 3,103 |
| Line item | Dec 2018 | Dec 2019 | Dec 2020 | Dec 2021 | Dec 2022 | Dec 2023 | Dec 2024 | Dec 2025 |
|---|---|---|---|---|---|---|---|---|
| Cash from operations | 184 | 204 | 31 | 189 | 240 | 330 | 344 | 418 |
| Cash from investing | -86 | -111 | -52 | -91 | -507 | -340 | -209 | -160 |
| Cash from financing | 110 | 64 | 58 | -10 | 136 | -141 | -105 | -198 |
| Net cash flow | 207 | 159 | 37 | 88 | -131 | -150 | 28 | 62 |
| Capital expenditure | -41 | -58 | -53 | -54 | -100 | -136 | -155 | -164 |
| Free cash flow | 144 | 146 | -21 | 135 | 140 | 194 | 189 | 255 |
PLNT operating KPIs by quarter
| KPI | Dec 2025 Q4 FY25 | Mar 2026 Q1 FY26 | Jun 2026 Q2 FY26 | Change vs prior quarter |
|---|---|---|---|---|
| Paid subscription members | ~20.8MWe ended the year with approximately 20.8 million members and a global footprint of nearly 2,900 clubs, reinforcing the quality of our member experience and our compelling value proposition.Source: earnings call transcript | — | 21.5MWe finished the quarter with 21.5 million members, up 3.6% to last year.Source: earnings call transcript | — |
| New stores opened | 104Thanks to an incredible push by our total system, particularly in the last several weeks of the year, we opened 104 clubs during the fourth quarter, an all-time quarterly high for a total of 181 openings in 2025.Source: earnings call transcript | 15During the first quarter, we grew net new members by more than 700,000, achieved system-wide same club sales growth of 3.5%, increased adjusted EBITDA 19.5% over Q1 2025 and opened 15 new clubs.Source: earnings call transcript | 23System-wide same club sales increased by 1.7%, and and adjusted EBITDA increased 3.5% over Q2 2025, and we opened 23 new clubs.Source: earnings call transcript | +53.3% |
| New club placements | 96We completed 96 new club placements this quarter compared to 77 last year.Source: earnings call transcript | 14We completed 14 new club placements this quarter compared to 10 last year.Source: earnings call transcript | 21We completed 21 new club placements this quarter compared to 19 last year.Source: earnings call transcript | +50% |
| Black Card penetration rate | 66.5%Black Card penetration was 66.5% at the end of the quarter, an all-time high and an increase of 260 basis points from the prior year.Source: earnings call transcript | 67%Black Card penetration was 67% at the end of the quarter, an increase of 240 basis points from the prior year.Source: earnings call transcript | ~68%Black Card penetration was approximately 68% at the end of the quarter, an increase of 210 basis points from the prior year.Source: earnings call transcript | — |
| Average royalty rate | 6.7%For the fourth quarter, the average royalty rate was 6.7%, flat to the prior year.Source: earnings call transcript | 6.7%For the first quarter, the average royalty rate was 6.7%, an increase of 10 basis points from prior year.Source: earnings call transcript | 6.7%For the second quarter, the average royalty rate was 6.7%, which is flat compared to prior year.Source: earnings call transcript | 0 pt |
Operating figures the company stated on at least two of the calls shown, checked against each call's transcript. Click a figure to read the sentence. A dash means it was not stated that quarter.
Insider filings
51 filings between Nov 4, 2025 and Oct 1, 2026.
Open market
decisions to buy or sellPurchases
$1.09M
4 purchases by 4 insiders
Sales
$358.5K
1 sale by 1 insider
Compensation
not trading decisions- 37
- Award — granted as compensation
- 1
- Option exercise — converted options into shares
- 8
- Tax withheld — shares kept back by the company to cover tax
Who traded
open market only| Insider | Bought | Sold | Last filing |
|---|---|---|---|
| Spinelli Stephen JR | $492.8K | — | Aug 10, 2026 |
| Bode William | — | $358.5K | Sep 14, 2026 |
| Keating Colleen | $247.7K | — | May 12, 2026 |
| RATHKE FRANCES G | $231.1K | — | May 8, 2026 |
| Tanco Christopher | $119.3K | — | Sep 14, 2026 |
Latest filings (50)
| Date | Insider | What | Shares | Value |
|---|---|---|---|---|
| Oct 1, 2026 | RATHKE FRANCES G Director | Award | 657 | $0 |
| Oct 1, 2026 | Beard, Stephen W. Director | Award | 522 | $0 |
| Oct 1, 2026 | Anderson Enshalla Director | Award | 627 | $0 |
| Oct 1, 2026 | Spinelli Stephen JR Director | Award | 910 | $0 |
| Oct 1, 2026 | Tanco Christopher Director | Award | 537 | $0 |
| Oct 1, 2026 | Singh Harmit J Director | Award | 552 | $0 |
| Sep 14, 2026 | Bode William Chief Operating Officer | Sale | 7,000 | $358.5K |
| Sep 14, 2026 | Tanco Christopher Director | Purchase | 2,328 | $119.3K |
| Sep 14, 2026 | Bode William Chief Operating Officer | Option exercise | 9,863 | $195.4K |
| Aug 10, 2026 | Spinelli Stephen JR Director | Purchase | 10,000 | $492.8K |
| Jul 1, 2026 | RATHKE FRANCES G Director | Award | 474 | $0 |
| Jul 1, 2026 | Singh Harmit J Director | Award | 332 | $0 |
| Jul 1, 2026 | Tanco Christopher Director | Award | 438 | $0 |
| Jul 1, 2026 | Anderson Enshalla Director | Award | 450 | $0 |
| Jul 1, 2026 | Beard, Stephen W. Director | Award | 332 | $0 |
| Jul 1, 2026 | Spinelli Stephen JR Director | Award | 711 | $0 |
| Jun 25, 2026 | Sudhanshu Priyadarshi CFO & President, International | Award | 92,832 | $0 |
| Jun 10, 2026 | Keating Colleen Chief Executive Officer | Tax withheld | 22,494 | $1.14M |
| May 12, 2026 | Keating Colleen Chief Executive Officer | Purchase | 5,000 | $247.7K |
| May 8, 2026 | RATHKE FRANCES G Director | Purchase | 5,000 | $231.1K |
| May 5, 2026 | Spinelli Stephen JR Director | Award | 3,226 | $0 |
| May 5, 2026 | RATHKE FRANCES G Director | Award | 2,254 | $0 |
| May 5, 2026 | BENSON CRAIG R Director | Award | 2,254 | $0 |
| May 5, 2026 | Singh Harmit J Director | Award | 2,254 | $0 |
| May 5, 2026 | DUNAWAY CAMBRIA W Director | Award | 2,254 | $0 |
| May 5, 2026 | Tanco Christopher Director | Award | 2,254 | $0 |
| May 5, 2026 | Anderson Enshalla Director | Award | 2,254 | $0 |
| May 5, 2026 | Acoca Bernard Director | Award | 2,254 | $0 |
| May 5, 2026 | Beard, Stephen W. Director | Award | 2,254 | $0 |
| Apr 1, 2026 | RATHKE FRANCES G Director | Award | 346 | $0 |
| Apr 1, 2026 | Tanco Christopher Director | Award | 320 | $0 |
| Apr 1, 2026 | Anderson Enshalla Director | Award | 329 | $0 |
| Apr 1, 2026 | Beard, Stephen W. Director | Award | 139 | $0 |
| Apr 1, 2026 | Singh Harmit J Director | Award | 43 | $0 |
| Apr 1, 2026 | Spinelli Stephen JR Director | Award | 736 | $0 |
| Mar 16, 2026 | Singh Harmit J Director | Award | 263 | $0 |
| Mar 15, 2026 | Povinelli Brian Chief Marketing Officer | Tax withheld | 220 | $16.2K |
| Mar 15, 2026 | Keating Colleen Chief Executive Officer | Tax withheld | 4,219 | $310.6K |
| Mar 15, 2026 | Bode William Chief Operating Officer | Tax withheld | 1,417 | $104.3K |
| Mar 15, 2026 | Bode William Chief Operating Officer | Tax withheld | 711 | $52.3K |
| Mar 10, 2026 | Bode William Chief Operating Officer | Award | 6,560 | $0 |
| Mar 10, 2026 | Keating Colleen Chief Executive Officer | Award | 35,391 | $0 |
| Mar 10, 2026 | Povinelli Brian Chief Marketing Officer | Award | 4,930 | $0 |
| Feb 10, 2026 | Povinelli Brian Chief Marketing Officer | Tax withheld | 163 | $15.2K |
| Feb 9, 2026 | Beard, Stephen W. Director | Award | 368 | $0 |
| Jan 2, 2026 | Tanco Christopher Director | Award | 210 | $0 |
| Jan 2, 2026 | Spinelli Stephen JR Director | Award | 484 | $0 |
| Jan 2, 2026 | RATHKE FRANCES G Director | Award | 227 | $0 |
| Jan 2, 2026 | Anderson Enshalla Director | Award | 216 | $0 |
| Dec 4, 2025 | Bode William Chief Operating Officer | Tax withheld | 1,130 | $123.6K |
Source: SEC Form 4 filings. Form 4 reports transactions, not the cap table — absence of filings says nothing about how much an insider owns, and a quiet window is not a signal.
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