MediaAlpha (MAX) Q2 FY26 earnings call

MediaAlpha delivered record second-quarter results, driven by expanding demand from P&C carriers increasingly adopting direct-to-consumer distribution. The company is leveraging predictive AI to enhance marketplace efficiency and generative AI to streamline product development, positioning itself for continued growth as the industry shifts towards performance-based online advertising. Capital allocation remains focused on shareholder returns through share repurchases and strategic liability reductions.