MEESHO

What Meesho promised, and what happened

Every commitment management made on a call, tracked from the quarter it was made — reaffirmed, revised, diluted or quietly dropped.

Guidance record · Q1 FY27

what the last two calls moved 10 tracked 0 delivered 3 missed 7 open
  • Contribution Margin went quiet said Q3 FY26 Promised: converge to Q1 FY26 levels Q1 FY27: The deadline for this promise passed this quarter. While the company reported significant efficiency gains, reducing cost per delivered order by ~₹1, it did not explicitly confirm that the margin had converged to Q1 FY26 levels.
  • Ad Monetization as % of GMV on track said Q3 FY26 Promised: 5.5-6% Q1 FY27: Adoption remains strong with ~two-thirds of GMV-contributing sellers using ads. Management is focused on increasing this further. Ad revenue from Meesho Mall brands is higher than the platform average, supporting monetization growth.

The rest of the ledger

Above is what the last two calls moved. Pro opens all 10 tracked commitments for Meesho — every quarter's revision, the source quote behind each one, and the topics management has stopped answering.

See what Pro opens