Inve US ▾
BUBUD

Anheuser-Busch InBev SA (BUD) Q2 FY25 earnings call: guidance and Q&A

Earnings call· Jun 2025 (Q2 FY25)· Consumer Staples· Jul 31, 2025

Source: earnings call transcript

Executive summary

Anheuser-Busch InBev SA/NV Q2 FY25 — Solid EBITDA Growth and Margin Expansion Driven by Premiumization

Anheuser-Busch InBev delivered solid Q2 FY25 results, with strong EBITDA growth and margin expansion, primarily fueled by premiumization and disciplined revenue management. Despite global volume declines, particularly in China and Brazil, the company's diversified geographic footprint and strategic brand investments drove top and bottom-line growth in most markets. Management remains confident in its full-year outlook, leveraging its megabrands and digital ecosystem.

Highlights

5
  • EBITDA increased by 6.5% with continued margin expansion.

  • Revenue per hectoliter grew by 4.9%, driven by premium brands and strategic revenue management.

  • Non-alcohol beer portfolio revenues increased by 33% globally.

  • BEES marketplace GMV accelerated by 63% to $785 million.

  • Underlying U.S. dollar EPS increased by 8.7%, and free cash flow increased by $0.5 billion.

Concerns

3
  • Global volumes declined by 1.9%, impacted by soft industries in China and Brazil.

  • China revenue declined by 6.2% with volumes underperforming the industry.

  • Brazil revenue declined by 1.9% due to volume performance, impacted by adverse weather and strategic revenue management choices.

Guidance & targets

CategoryTargetConfidence
EBITDA growth
4% to 8%
high materiality
High

Segment performance

SegmentRevenueYoYQoQMargin
North America (U.S.)
Portfolio continued to build momentum and gain share, with increased investments in brands.
Market share momentum acceleratedMichelob ULTRA and Busch Light: #1 and #2 volume share gainersSpirits-based RTDs volume growth: low teens
———top and bottom line growth
Middle Americas (Mexico)
Benefited from Easter shipment phasing but negatively impacted by adverse weather in June. Underlying demand remains strong.
Volumes grew: low single digitsOutperformed industryGrowth led by above core beer portfolio
mid-single digits growthmid-single digits——
Middle Americas (Colombia)
Strong performance driven by record high volumes.
Record high volumesEstimated to have gained share of total alcohol
high single-digit growthhigh single-digit—high single-digit growth
Brazil
Revenue declined due to volume performance, impacted by soft industry and adverse weather. EBITDA grew with significant margin expansion.
Volume performance impacted revenue decline216 basis points margin expansionProductivity initiatives offset top line decline and transactional FX headwinds
1.9% decline-1.9%—5.3% EBITDA increase
South Africa
Underlying momentum continued, driven by premium and super premium brands.
Gaining share of both Beer and Beyond BeerPremium and super premium brands volume growth: mid-teens
mid-single digits growthmid-single digits—mid-single digits growth
Europe
Improved industry and continued premiumization drove growth. Volumes were flat, outperforming the industry in most key markets.
Volumes: flatOutperforming industry in five of six key marketsLed by mega brands and non-alcohol beer portfolioIndustry delivered flattish volumes and revenue growth with beer gaining share of total alcohol
top-line growth——bottom-line growth
APAC (China)
Revenue and volumes declined, with the on-trade channel remaining weak. Company is strengthening execution and increasing investments in mega brands and off-premise.
Volumes underperforming the industryIndustry volume trends: low single digits declineWeakness in regions and channelsOn-trade channel very weak
6.2% decline-6.2%——

Product announcements

ProductTypeDetails
Busch Light Applelaunch
Michelob Ultra Zerolaunch

Risks & headwinds

Global volume decline due to soft industries Q2 FY25

1.9% global volume decline

Mitigation:Diversified geographic footprint, strategic revenue management, productivity initiatives

Underperformance in China Q2 FY25

6.2% revenue decline, volumes underperforming industry, on-trade channel very weak

Mitigation:Strengthening execution, increasing discipline in route-to-market, increasing investments in mega brands, accelerating expansion in in-home channel, scaling innovations

Underperformance in Brazil Q2 FY25

1.9% revenue decline, volume performance impacted by soft industry and adverse weather

Mitigation:Strategic revenue management choices, productivity initiatives offsetting top-line decline and transactional FX headwinds

Consumer constraint and confidence Ongoing

Consumer confidence not at high levels of 2022, value-seeking consumers under pressure due to inflation

Mitigation:Monitoring economy, focusing on productivity, mix improvement, and Beyond Beer growth

Transactional FX headwinds Q2 FY25

Transactional effects an $0.08 per share headwind

Mitigation:Productivity initiatives, hedging 1 year out

What to watch in Q3 FY25

Brazil volume recovery

H2 FY25
Current 1.9% revenue decline in Q2 FY25 due to volume performance
Target Volumes bounce back in H2 FY25

Why it matters

Brazil is a key market, and volume recovery is crucial for overall growth and improved price relativity.

And would you believe that volumes could bounce in H2 when it comes to mainstream beer?

Find out whether BUD delivers this. Inve re-checks your case every morning.

Q&A highlights

Given H1 volume decline and persistent headwinds, is FY25 volume growth unlikely? What about long-term volume growth into FY26? To what extent is Q2 margin improvement permanent, and how would EBITDA grow with better volumes?

Michel acknowledged H1 volume was below potential due to China and Brazil, but highlighted consistent revenue, EBITDA, and EPS growth. He emphasized the diversified footprint and long-term industry growth. Fernando stated that margin expansion was broad-based and that fundamental drivers remain intact, with opportunities for further improvement despite cost inflation.

“We still see a lot of opportunities to improve margins.”

asked by Mitch Collett · answered by Fernando Tennenbaum

2 min read 6 chapters

Detailed narrative

Global Performance Overview

AB InBev reported a 3% increase in global revenue and a 6.5% increase in EBITDA for Q2 FY25. The company achieved top and bottom-line growth across four of its five operating regions, with revenue increasing in 70% of its markets. This diversified geographic footprint is highlighted as a key strength, enabling consistent results despite specific regional challenges.

U.S. Market Momentum

The U.S. portfolio continued to build momentum, gaining market share led by Michelob ULTRA and Busch Light, which were the #1 and #2 volume share gainers in the industry. Investments in brands are increasing, and the spirits-based RTD portfolio, including Cutwater and Nutrl, grew volumes by low teens. This performance is attributed to consistent long-term planning and meaningful innovations.

China and Brazil Challenges

Volumes declined by 1.9% globally, primarily due to soft industry conditions in China and Brazil. In China, revenue declined by 6.2% with volumes underperforming due to continued weakness in certain regions and channels, and a persistently weak on-trade channel. In Brazil, revenue declined by 1.9% due to volume performance, impacted by adverse weather and strategic revenue management choices, though EBITDA increased by 5.3% with margin expansion due to productivity.

Strategic Pillar: Leading and Growing the Category

The company invested $3.6 billion in sales and marketing in H1 FY25, reinforcing brand power. Megabrands, representing about 50 brands globally, drove 5.6% net revenue growth. Corona, a global megabrand, grew revenue by 7.7% outside Mexico. Non-alcohol beer revenue grew by 33%, with the company leading in 7 of its top 13 non-alcohol markets and gaining share in 70% of them, driven by new consumers and occasions.

Strategic Pillar: Digitize and Monetize Ecosystem

The BEES marketplace saw accelerated growth, with GMV increasing by 63% year-over-year to $785 million. Total GMV captured by BEES was $12.2 billion, a 10% increase. Direct-to-consumer (DTC) digital platforms generated $134 million in revenue, up 6%, fostering direct consumer connections and new consumption occasions.

Strategic Pillar: Optimize Business & Financials

EBITDA margins improved by 116 basis points, expanding in four of five operating regions. Underlying EPS increased by 8.7% in USD and 17.4% in constant currency. Free cash flow increased by $0.5 billion in H1, driven by organic EBITDA growth, reduced net interest expense, optimized net working capital, and efficient CapEx. The net debt-to-EBITDA ratio improved to 3.27x from 3.42x year-over-year.

Summary of the company's earnings call; see how call summaries are prepared. Not investment advice.