Detailed Narrative
Strategic Transformation Progress
Deluxe is accelerating its strategic transformation into a payments and data company, with non-print sources now representing 52% of year-to-date revenue, up from less than 1/3 in 2021. The Celero acquisition further shifts this mix, with a target of 60% of total revenue from payments and data by late 2027. This progress demonstrates consistent execution against the 3-year plan outlined at the December 2023 Investor Day, with key financial and balance sheet commitments delivered early.
Celero Acquisition Rationale and Impact
The acquisition of Celero, a leading merchant services provider, closed on July 31, 2026, and significantly enhances Deluxe's scale in merchant services. The combined entity will process over $70 billion in annual volume across more than 210,000 merchants, moving Deluxe into the top 10 nonbank merchant acquirers. The acquisition is expected to enable significant near-term cost synergies and future revenue synergies, leveraging Celero's technology, sales relationships, and streamlined onboarding capabilities.
Data Segment Outperformance and Drivers
The Data segment continued its robust performance, growing revenues over 21% in Q2 FY26, marking its seventh consecutive quarter of over 15% growth. This outperformance is driven by strong customer demand for data-driven marketing solutions that deliver measurable outcomes. Deluxe leverages its extensive data lake and AI-supported DDM model, which continuously improves with each of the thousands of campaigns executed on behalf of customers, expanding its competitive moat.
Print Segment Margin Expansion
The Print segment achieved a notable adjusted EBITDA margin expansion of 110 basis points year-over-year, reaching the mid-30s during the quarter. This improvement was primarily due to three factors: the strategic exit from the lower-margin Safeguard distribution channels earlier in the year, successfully containing the legacy Checks revenue decline to less than 2%, and a prioritization of overall stronger-margin in-sourced printed offerings.
Balance Sheet and Capital Structure Updates
Deluxe reduced net debt by $75.2 million from year-end 2025, achieving a pre-acquisition net debt to adjusted EBITDA ratio of 2.9x at the end of Q2. Concurrent with the Celero closing, the company amended and extended its credit facility to $1.2 billion, consisting of an $800 million term loan A and a $400 million revolving credit facility, both maturing in 2031. Additionally, Deluxe entered into $600 million worth of floating-to-fixed interest rate swaps, fixing approximately 75% of its debt stack.
Upcoming Investor Day
Deluxe plans to host a live Investor Day presentation in New York in December 2026. This event will provide investors with further details regarding the Celero integration, reaffirm the company's unchanged strategic planks (shifting revenue mix, driving operating efficiencies, expanding EBITDA and free cash flow), and offer an updated outlook on the combined entity's long-term value creation algorithm.